SANJO MAGAZINE
AREAS
Editorial Design, Graphic Design
YEAR
2021
SOFTWARE
InDesign, Illustrator, Photoshop
A magazine project created for Sanjo, a footwear brand with deep roots in Portuguese culture. Once a household name, Sanjo faced challenges after the end of the dictatorship, when international shoe brands entered the market, leading to its bankruptcy. Recently revived with a fresh aesthetic, Sanjo embraces the concept of a "New Old Brand."
This self-initiated project aimed to capture the brand's updated visual identity, blending its heritage with its modern resurgence. Images were sourced from the website to create a brochure-style magazine that reflects the brand’s new direction.
RaiosRita 2024©
design@raios-rita.com
BianZhiDai by Xiaoyuan Gao, notyourtypefoundry & PicNic by Mariel Nils. Distributed by velvetyne.fr.